Just in time for this year’s holiday shopping season, REISS, the popular UK based women’s and men’s fashion retailer known for their design-led, modern, iconic and sexy styles, is pleased to announce its “Love To Give” campaign, a special promotion in celebration of Black Friday 2010.

As a special incentive to U.S. customers, REISS will be offering a chance to win a $250 gift card each hour between 9:00AM and 5:00PM EST.

REISS is a favorite fashion line among celebrities and insiders such as Taylor Swift, Jon Hamm, Beyonce, Patrick Wilson and Anne Hathaway. New, as well as existing fans of the brand, can now enter for an exclusive chance to win one of nine gift cards by visiting the REISS website, Facebook page and Twitter handle on Friday, November 26th and registering online at WWW.REISSONLINE.COM/US/LOVETOGIVE, a dedicated page for the “Love To Give” contest.

Entries will be pulled every hour and one winner chosen at random. The eight lucky winners will be announced on the REISS Facebook and Twitter pages throughout the day as well as contacted privately via email. Gift cards can be used in REISS boutiques nationwide.

REISS has the perfect festive attire ranging from holiday party dresses and eveningwear, luxe men’s suiting, bold statement accessories, cozy knits, outerwear, and more!

Some of the season’s on-trend REISS looks and must-have holiday items include:

For more information, please visit REISS online at:

• http://www.facebook.com/reissusa

• http://twitter.com/reiss

• http://www.reissonline.com/

Madison Avenue, heavily trafficked by Manhattan’s shopping elite, tourists and ladies who lunch was the stage for Ralph Lauren’s latest digital coup de grace. This past Wednesday all walks of the fashion world descended upon the newly opened women’s mansion store to watch as the brand celebrated 10 years of digital innovation. Coats buttoned up and tartan scarves tightly wrapped, the crowd stood amazed as the store took on a whole new life. The facade seemingly disappeared and rebuilt itself level by level. Using projection technology lights hopped from window to window before the entire storefront revealed a runway. Elegantly dressed models slunk down a grand trompe l’oeil staircase as chandeliers fell out of the night sky, the scene was almost poetic. Next, the building was drawn like a curtain to reveal enormous products–a handbag, a belt to cinch the building’s waistline, a watch and waving ties. All went dark for a moment before a ball crashed the facade to pieces and polo players galloped atop Madison Avenue before transforming into the iconic logo. The brand’s latest foray into fragrance took stage next as the scents sprayed across the crowd creating a truly “4-D” experience. In a fitting finale, a slideshow of all things American royalty crawled up the shop before a final wave from Mr. Lauren himself.

Earlier this year, the Guggenheim partnered with YouTube on a similar project to transform their swirling facade and if this is only the beginning, we can’t wait to see what’s next. We’ve come a long way from the twinkling snowflakes adorning Saks Fifth Avenue now haven’t we?

New York City:

London:

The Official Ralph Lauren 4D Experience – London from Ralph Lauren on Vimeo.

Shady Character

There was a multitude of new designs from visionaries such as Marios Schwab, Nicholas Kirkwood and Julien Macdonald to admire at the Starworks London Spring / Summer 2011 press day, but visitors were equally excited about the stunning vintage pieces from London emporium Lucy in Disguise. ELLE Decoration editors Amy Bradford and Emilio Pimentel Reid couldn’t resist trying on a few statement accessories. For Ms Bradford it was all about the oversized Pucci Shades while Mr Pimentel-Reid was strangely drawn to an bejewelled turban. CHIC!

The Turbanator

S/S Samples at the Starworks London Press Day

Mother of Pearl installation

Fashion and art came together with beautiful results at the Haunch of Venison Gallery where Maia Norman of ‘Mother of Pearl’ unveiled her spring summer 2011 collection. The Mother of Pearl label is known for its technical sports-inspired outerwear made using luxurious fabrics, bold prints and unexpected colour combinations.

For the new collection, Norman collaborated with artist Jim Lambie on the eye-catching prints that form the basis of the garments. Guests at the event included Damien Hirst (Maia’s partner), model Josephine de la Baume, actress Ophelia Lovibond and Alison Mosshart of the Kills.

Damien Hirst and Maia Norman

Alison Mosshart