The Business

Facebook meets Fashion

It seems society’s obsession with social media and instant gratification has finally leaked it’s way into fashion. West Coast-based interactive designer, Jennifer Darmour has created a jacket called “Ping” that actually allows you to update your status without grinding down your thumbs. You won’t be able to tell your social network about your new promotion or that you spent the day shopping, instead it gives your friends updates based on your gestures and movements (for example- Bent down, zipped up your jacket, buttoned some buttons). The jacket is laced with flexible sensors that are wirelessly linked to Facebook. The prototype also notifies you when a friend responds or leaves a comment, by tapping you on the shoulder. Total invasion of privacy or perfect for the person on the go?

 

Attack of the Pixels


Pixels the Movie – Music from Nicolas Vitte
Uploaded by patrick65536. – Full seasons and entire episodes online.

 

My Last Blog Post at Starworks

Hello Starworks readers. Today I write my final post for the Starworks blog. It’s been 4 years since we proudly launched this blog for all our Luxury brands, magazine clients, and overall friends in the industry. The years 2006 to 2010 have been a whirlwind of activity in the field of New Media, Advertising, Publishing, and Film — all topics you’ll hear me writing about on future endeavors at Sugar Barons, “All Things Digital, Film, Arts & Culture”.

As you know, my mind thinks in terms of music, so this has been the tune I’ve been humming all day…a joyful favorite — “Adieu, Adieu, to you and you and you”…. For my last post, I thought I’d cull together some flashbacks working for Starworks. Here ya go….

My Top 5 Memories at Starworks

J DJING-costello(Spinning Costello Tagliapietra Fashion Show)

5- All the cool Fashion Week gigs I DJ’ed for Starworks clients and beyond — La Perla, Costello Tagliapietra, and Sue Stemp… in addition to the other Fashion Week days and nights backstage snapping pics for our blog with the most talented Starworks PR girls.

Read Fashion Week DJ post
Read Fashion Week post 2
Read about Colette Party / Fashion Week

UNDERWATER (Underwater Model for Mnemosyne)

4- Shooting underwater in a pool at night at a Hollywood movie lot (where The Abyss was filmed) in order to film Daphne Guinness’ art short for Mnemosyne. Our entire crew was is scuba gear pulling an all-nighter, including David Parker and Kai Regan.
See the Making Of Video Mnemosyne
Read Daphne Guinness Q&A
See Behind the Scenes at Mnemosyne

brody (Director Brody Baker at Sundance Film Festival)

3- All the Sundance movie trips with Greg Krelenstein and Marni Golden, where we deliriously (yet blissfully) screened up to 5 movies a day trekking in the snow. My favorite year was when we cast the experimental art shorts for the New York Times website (T Magazine) entitled Take, Utah directed by Brody Baker.
Read about Take, Utah, series

PHARRELL-screengrab-500x480

2- My voyage to Art Basel last year to shoot a series of videos for New York Times website with 6 artists. The memory includes Director Crystal Moselle, Photographer Dan Martensen, several Scarface quoting in Miami, and pulling all-nighters editing the video for 24 hour turnaround on the website. Ahhh, the deadlines for New Media. We love the pressure.
Read about Art Basel series

and the #1 memory working at Starworks is… (drumroll please)

karl_lagerfeld_grand_theft_auto

1- Strolling into the Rockstar Games headquarters in New York with Karl Lagerfeld on one arm and Daphne Guinness on the other — to discuss getting Karl’s image and voice into Grand Theft Auto IV. It was a “home-run” meeting. Pretty classic.

 

Silly and Cute Twitters

The platform for Twitter is something we’ve all seen turn into a monster corporate tool, full of press releases and cold blooded business updates. Of course I realize we’re just as guilty on the Starworks Twitter dropping little nuggets of fabulous information from our clients. How can we not? We have so much going on! It’s a victimless crime really.

twitter-logo

Lately, I find myself fascinated by those other Twitter souls floating in the ether. I mean people like “Justin” whose Twitter feed is called Shit My Dad says. His short-and-to-the-point bio reads…. “I live with my 74-year-old dad. He is awesome. I just write down shit that he says”.

justin

Then there’s other members like Rafael Rozendaal who’s Twitter is called New Rafael. If you can believe this, Rafael’s bio is shorter than Justin’s with a record 6 words — “Everything I eat, I will Twitter”.

rafael

It’s kinda refreshing to bump into these pages with no agenda other than seeing someone “work it out”. Here’s to all the random precious Twitter-heads, with their cute neurosis and laptops — go ahead and open those accounts for no other reason than satisfying your little OCD ticks. Someone out there is enjoying your therapy.

 

The Nearness of Technology

Nearness from timo on Vimeo.

Check out the concept of “touch-based interaction” — where the irony is nothing needs to touch. Read more at Touch Blog.